Capturing retail intelligence: accurate people counting
Understanding customer traffic flows – and verifying the numbers – plays a key part in the management of a successful retail business. It allows the retailer to plan the correct staffing levels and, when comparing to sales data, monitor the conversion performance of each store.
This information is crucial for consumer orientated organisations in many industries, including leisure, transport and hospitality. Irisys infrared people counters, powered by the company’s sensor technology, are at the heart of customer flow intelligence systems installed in many thousands of supermarkets, shopping malls, transport hubs, theatres and museums around the world.
Non intrusive and unaffected by the heat and lighting conditions which can destabilise other technologies, Irisys people counters accurately detect people by their body heat profile.